How do you get your brand or website into the results of AI platforms like ChatGPT?
This blog explains how AI platforms get their information, what you can and cannot influence, and how businesses can prepare for this new form of visibility.
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Smarter Google Ads campaigns with the help of AI
More and more businesses are discovering the power of AI in their campaigns. Not only because it saves time, but mainly because it brings new insights and contributes to better performance. This blog shows how AI can play a valuable role in every part of Google Ads, from strategy to optimisation.
How SEO, SEA and Social strengthen each other in your online marketing strategy
Online marketing is only truly effective when all parts fit together. Not as separate elements, but as an integrated system in which every channel contributes to visibility, trust and conversion. This blog explains how SEO, SEA and social media can strengthen each other, as long as they are combined strategically.
7 common Google Ads mistakes for webshops (and how to avoid them)
Put Google Ads to work effectively. Curious about the mistakes we see most often? Read all about it in our new blog.
Get more out of your Performance Max campaign (PMax)
The PMax campaign gives you little insight. Still, there is a lot you can keep adjusting yourself to improve the results.
What Google Ads costs and what it returns
Running Google Ads involves a lot. Not just the ad budget, but of course the return too. How do you decide what is good and what is bad?
Outsourcing Google Ads for your webshop? How to know if you're ready
Outsource the management of Google Ads or keep doing it yourself? When is which the right choice? Read all about it in our new blog.
Webflow vs. WordPress, our experiences
Curious about our experiences with Webflow vs. WordPress? There is no right or wrong, every case is different.
Jakob's Law of UX and how familiarity shapes the user experience
Discover how Jakob's law influences the user experience by emphasising familiarity in web design, and learn how to apply it to your own website for better user interaction.
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