Google Ads

With Google Ads you are visible the moment someone searches. Cas sets up your campaigns, measures what they deliver and keeps adjusting until every euro does its job.

Cas, ads specialistAvailable until 5:30 p.m.Book a call with Cas

What we do

At the top of Google the moment someone searches for what you offer.

What we work with
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Google Analytics 4
  • Google Tag Manager
  • Search campaigns

    Keywords, ads and bids built around the questions your customers ask.

  • Shopping and Performance Max

    Your products with price and image in Google, steered on margin.

  • Display and YouTube

    Back in front of people who already know your site.

  • Conversion measurement

    Enquiries, phone calls and sales measured with GA4 and Google Tag Manager.

How we go about it

One point of contact, short lines and a fixed route from first conversation to result.

  1. Measurement plan

    We define what counts as a result and make sure it is right in your data, before a euro goes to ads.

  2. Set-up

    Campaigns, audiences and ads built around what you sell and for whom.

  3. Testing

    Texts, images and audiences side by side, so the numbers show what works.

  4. Adjusting

    Budget moves to what pays off. You see it in an overview you can read yourself.

From our work

Jeroen.nl

An A/B test with Connectify, our solution for server-side tagging. On Jeroen.nl we measured in the browser and on the server, in the same period: on the server over 40 percent more traffic.

  • Campaigns
View the case Jeroen.nl

Everything about Google Ads

At the top of Google the moment someone searches for what you offer.

What is Google Ads?

Google Ads is Google’s advertising platform. Your ad appears above or below the search results as soon as someone searches for words that match your offer. You only pay when someone clicks on your ad.

Besides search ads, Google Ads also lets you advertise in Shopping, on YouTube and on websites in the Google network. Which form fits depends on what you sell and how your customers search.

Who does advertising in Google work for?

Google Ads works best when people actively search for what you offer: a service, a product or a solution to a problem. Then you are in view at the moment the demand is there.

For new products nobody is searching for yet, social advertising often works better. In the first conversation we look at which channel fits.

What does Google Ads cost?

You set your own budget per day or per month. The price per click depends on the competition for your keywords. On top of that come the costs of setting up and managing your campaigns.

Getting more out of your campaigns

Good campaigns start with a measurement that is right. Only when you know which ads bring enquiries can you move budget to what works.

After that it is about the page behind the ad. A landing page that matches the search question exactly often delivers more than a higher bid.

Frequently asked questions

Isn’t your question listed? Cas is happy to answer it.

Ask your question
What budget can I start with?

That depends on your market and your goal. In the first conversation Cas works out what is needed to learn quickly enough what works.

How soon will I see results?

Ads go live straight away. We use the first weeks to learn, then adjust based on what brings enquiries.

Who owns the ad account?

The account is in your organisation’s name. We get access to manage it.

More in campaigns

All services

One conversation, and you know where the gain is.

In 30 minutes we look at your current approach: website, campaigns and findability as one whole. You talk directly to a specialist, not an account manager.

Max, Cas or PerryAvailable until 5:30 p.m.
Book a strategy call

Or get in touch directly: info@talkpixels.nl 085 - 06 01 201