Measurement and server-side tagging

Steering campaigns only works if your numbers are right. We set up your measurement again, with server-side tagging and Consent Mode, so you can see what your ads deliver again.

Cas, ads specialistAvailable until 5:30 p.m.Book a call with Cas

What we do

Numbers that are right, even with ad blockers and cookie rules.

What we work with
  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Google Analytics 4
  • Google Tag Manager
  • Measurement plan

    What counts as a result, and where do we measure it?

  • GA4 and Google Tag Manager

    Set up again, with events you understand yourself.

  • Server-side tagging

    Your measurement through your own domain, faster and more complete.

  • Consent Mode v2

    Consent passed on properly to Google and Meta.

How we go about it

One point of contact, short lines and a fixed route from first conversation to result.

  1. Measurement plan

    We define what counts as a result and make sure it is right in your data, before a euro goes to ads.

  2. Set-up

    Campaigns, audiences and ads built around what you sell and for whom.

  3. Testing

    Texts, images and audiences side by side, so the numbers show what works.

  4. Adjusting

    Budget moves to what pays off. You see it in an overview you can read yourself.

From our work

Jeroen.nl

An A/B test with Connectify, our solution for server-side tagging. On Jeroen.nl we measured in the browser and on the server, in the same period: on the server over 40 percent more traffic.

  • Campaigns
View the case Jeroen.nl

Frequently asked questions

Isn’t your question listed? Cas is happy to answer it.

Ask your question
What is server-side tagging?

Your measurement data first goes to a server on your own domain and only then to Google or Meta. That is more reliable and you keep more control.

Is this allowed under the GDPR?

Yes, provided consent is arranged properly. We set that up too.

Will my old numbers be lost?

No. We build alongside your current measurement and switch over when everything is right.

More in campaigns

All services

One conversation, and you know where the gain is.

In 30 minutes we look at your current approach: website, campaigns and findability as one whole. You talk directly to a specialist, not an account manager.

Max, Cas or PerryAvailable until 5:30 p.m.
Book a strategy call

Or get in touch directly: info@talkpixels.nl 085 - 06 01 201